I designed some freestanding athlete cutouts for the Halifax 2011 Canada Games. These were created for the volunteer kick-off and one year to go countdown celebrations over the last week. We produced ten each of the three versions. The gold signs are attached by velcro so they can be easily replaced with current, relevant messaging.
Advocate did the printing & production and I think they look great. The cut was achieved with a laser-guided drill over a path I defined (similar to a die cut job). A first for me.
The cutouts were seen all over town, at the World Trade Centre, in the Scotia Square food court, the ferry terminals & malls. And they’ll be used over the next year at our various public events and—of course—during the Games next winter.