Here is some new work for the Atlantic Presenter’s Association. The APA is the regional arts presenter’s organization for the four Atlantic Provinces. They focus on enhancing, promoting, and facilitating live performances of all kinds.
We were approached to develop and design the graphic treatment for a yearly conference/event—Contact East—which takes place this year in St. John’s, Newfoundland. This is the 22nd year of this event. Each year Contact East brings the very best of Atlantic Canadian talent, in theatre, music, and dance, to gather and showcase their work for regional, national and international buyers in attendance.
The objective of this design was to highlight the city and culture of Saint John’s, while avoiding traditional stereotypes of Atlantic Canada. After brainstorming and trying a few options, our solution was a stylized folk-art illustration of the brightly coloured row houses and heritage buildings which are characteristic of the city. The dark sky and stars add a sense of nightlife and action which is appropriate for the event.
This treatment will be used in all promotional materials, for an event app, and in the conference program guide. See the event poster below!