Posted on October 21, 2009 in logos/identity
Farm Energy Nova Scotia is a new organization whose purpose is to provide the agricultural community with guidance and research for energy sustainability on farms. I was contacted to create a simple high impact logo. After evaluating the needs, goals & audience for their logo, I presented them with several options and (with additional refinements) this is what they chose.
The imagery of the sun is an effective metaphor for the idea of renewable resources, while the silhouette of a farm & windmill suggests it literally. Blue and green colours symbolize natural ideas of earth, plants & water.